Market entry strategy in Central and Eastern Europe

Eastrategies® provides end-to-end market entry consulting for companies seeking to expand into Central and Eastern Europe. Services include market feasibility studies, competitive analysis, partner identification, distribution strategy, and regulatory compliance across 12 CEE markets.

How much does market entry in Romania cost?

A market entry project in Romania typically costs between €5,000 and €25,000 depending on scope — from a feasibility study (€5,000–€8,000) to a full market entry programme with partner identification and legal setup (€15,000–€25,000). Company registration adds €800–€1,500.

How to enter the Romanian market?

Step 1: Conduct a market feasibility study. Step 2: Identify local partners or distributors. Step 3: Register a legal entity (SRL or branch). Step 4: Set up HR and payroll. Step 5: Launch commercial operations. Eastrategies® supports all five steps from its Bucharest headquarters.